Piha Sale Pizza has received support from Piper, an investment firm, to speed up its expansion in the United Kingdom.
The brand’s goal is to grow into 40 sites within five years, while it has identified up to 500 potential locations in the United Kingdom.
In 2013, Johnnie Tate and Nick Buckland now founded 14 sites in London with pizza and distributed £ 13 million to a year ending in April 2025.
Tate, CEO of Pizza Pizza, said: “We are enthusiastic that we are coming to this new era of the yard with Piper’s investment. Piper’s understanding, enthusiasm and a common vision of the business have been clear.
“Piper has proven experience of scaling exceptional brands, and I am happy to cooperate with them for the next growth phase. As we continue to be obsessed with the best pizzas, this partnership gives us even more local suburbs in London and in the United Kingdom.”
Piper’s assistant partner Yasha Estraikh, who is also associated with Yard Sale pizza leader, added: “We have been following the sale of the yard for a while, and the consistent love of customers for the brand was impossible to ignore. The caliber of their partners and their Standout website.
“We are enthusiastic about cooperation with the team’s scale to win a yard shop -delicious pizza from daily sharing through a memorable delivery experience around the UK. It is already well on its way to a brand legend.”
Piper’s investment also helps to increase the implementation of new technology in the yard’s sales of the yard. The brand, which is managed by its own internal delivery service, is currently supplying 18-inch pizzas at the customer’s door on average in just 24 minutes.
Tate and Buckland remain at the helm of business by working alongside Paul Campbell, chairman, to guide the next growth phase.
Piper, an investment firm, Backing Yard Sale pizza, has a strong experience in supporting high growth hospitality brands. Previous investments, including Flat Iron, Loungers, Hickory’s smoke room, are together, Turtle Bay and Las Iguanas.
