What we’re shopping: Leather jackets, obviously. Some of the brand’s best are receiving the tastiest of discounts with this boxy lambskin number (£369 £176.80) topping our list alongside this hardware-studded biker example (£449 £215.20).
Up to 60 per cent off at Ssense
Canadian luxury fashion outpost Ssense launched its winter sale in mid-December, easing the festive shopping period for anyone in the market for AW23 wardrobe additions. Discounts are currently sitting at 60 per cent off, but even further discounts are expected, with sales rails likely to fill up with more and more additions very soon, too.
What we’re shopping: We’ll be using the Ssense sale for some hero piece selection: additions that’ll form the centre of your wardrobe for the coming year. To start you off, we suggest this Fred Perry Ribbed Scarf (£85 £61) and a pair of Needles track pants (£275 £231).
Up to 50 per cent off at Ted Baker
Got your discerning, discount-trained eye on a new suit or sharp shirt? Good news: Ted Baker’s sale offering is already going hard, offering shoppers up to 50 per cent off of everything, from formalwear to suave everyday picks.
What we’re shopping: New year, renewed passion for suiting. We at GQ have been eyeing up Ted Baker’s selection of dapper dress shirts, alongside taut tailored ensembles.
Up to 60 per cent off at Everlane
When it comes to affordable staples, Everlane is a brand that should be at the top of your list. Its sustainably-minded uniform-style clothing, from footwear to shirting, spans myriad sizes, fits and colourways for all the makings of a comprehensive capsule wardrobe.
What we’re shopping: Get in on the brand’s utility trousers (£88 £44) hype with a deep-pocketed pair in surprisingly versatile pale green before getting in on the Everlane bread and butter: knitwear. A soft hoodie in dark heather grey (£77 £39) is a must in every man’s wardrobe.
Up to 50 per cent off at Paul Smith
From casualwear and accessories to stand-out tailoring, the Paul Smith sale is full of highlights from the spring/summer and autumn/winter seasons of last year. Trust us, there’ll be plenty of room for them in your biggest, bestest 2024 ‘fits.
What we’re shopping: This is your moment to capitalise on the sales and get yourself the suit you’ve been promising yourself for so long. At 50 per cent off, this teal Kensington two-piece (£1,000 £500) is looking mighty tempting.
Up to 60 per cent off at Selfridges
Selfridges usually gets its sale kicked off on Christmas Eve, but for 2023/24 it’s getting started early on December 22. With thousands of deals projected in menswear alone, as ever, the big yellow department store is being extremely generous when it comes to top drawer names like Lanvin, Moschino and Boss.
What we’re shopping: Lose your sunglasses at Glastonbury last year? Want to supplement your existing eye wardrobe? Hurry: there’s a pair of Ray-Ban Clubround specs (£147 £117.60) in tortoiseshell Havana on sale. These smart AllSaints leather and corduroy gloves (£89 £42.40) are also going at a tempting price. That’s the sunny-but-cold winter days solved, then.
Up to 50 per cent off at End Clothing
While last year, the luxury fashion e-tailer End Clothing led with half-price sales, this year it’s exceeding itself with up to 50 per cent off site-wide.
