Planning permits have been granted for Atlas House on King Street, Cheapside, currently vacant with previous uses as an office. The landmark Italian property will be transformed into a high-quality boutique hotel under the ownership of the award-winning Blue Orchid Hospitality Group, part of the Integrity International Group, led by the well-known hotel men and the developer, Tony Matharu.
Atlas House is an elegant class II building located at the heart of the historic city of London, near Guildhall, St Paul’s Cathedral and Bank of England – at the intersection of King Street, Queen Street and Cheapside.
Atlas House joins Blue Orchid’s multi-price-winning portfolio of independent hotels, apartments, suites and homes, including Westminster-based Wellington Hotel and the city-based Tower Suites winners of 2023, 2024 and 2025 Traveler’s “Choice® Award for exceptional for exceptional.
The Integrity International Group presented plans for the Hotel 104-Sovrum to offer a destination restaurant, cocktail bar and health club, spa, pool and gym together with flexible public workspaces to enjoy both guests and the public, add choices and variation to the city’s offer and to the destination city’s agenda. The development will contribute to an identified need for a new exclusive visitor accommodation in a very desirable location, which activates street bars along King Street and Cheapside.
The Integrity International Group is dedicated to improving the building’s sustainability tasks aimed at Breeam “excellent” and delivers a biodiversity net gain. Their proposals have minimal structural consequences, with improvements and restoration as important functions in their investments in the listed building.
Integrity International Group, which is owned by the award -winning hotel owner Tony Matharu, commented on:
“I am pleased that we can proceed with our proposed plans for this landmark building in the heart of the city, which gives us the opportunity to show our continued commitment to invest in and breathe new life in London property, especially these buildings at the end of their past lives; Make sure London remains the best place to live, work, visit and invest.
We look forward to welcoming guests to enjoy this special property and continue to make a positive difference in central London and its offer of international and domestic visitors, workers and housing communities both. “
Tony and his Integrity International Group realize that the most sustainable way to create new value in London is to reinvest in existing buildings, especially heritage sites built for another demographic. Atlas House provides an exciting opportunity to turn another landmark property into a world-leading hotel, while retaining, restoring and improving a historical London site.
