How many times have you enjoyed Ben & Jerry’s in front of a romcom? Well, the romcom of all 2025 romcoms drops on Valentine’s Day, and Ben & Jerry’s is celebrating by giving away free ice cream…
…if your name is Bridget, Ben, or Jerry, that is. Bridget Jones: Mad About The Boy is out on the 14th, and Ben & Jerry’s are serving up scoops to give out for free at their stores to make it a jubilant Friday all around.
To make it even more of a celebration, the offer extends to any item at all on the menu, meaning you can get your favourite flavour as a classic scoop in a cup, or opt for something you’ve never tried before if your Ben & Jerry’s oeuvre extends only to the family-sized tub with a spoon on your sofa. There’s milkshakes, loaded waffles, fudgy brownies, cookie sandwiches, and sundaes, so any Bridget x Ben x Jerry squadrons might want to team up to try them out.
Speaking on the news, VP (Valentine’s President) at Ben & Jerry’s says: “Calling all Bridgets, Bens and Jerrys to come on down to one of our participating scop shops for a free sweet treat. Duvets optional.”
We’re pointing you to the Soho store as our local, but if you’re a Bridget, a Ben, or a Jerry and find yourself in Windsor, Edinburgh, Peterborough, or Norwich on February 14, be sure to seek out the store to claim your free treat (just don’t forget your ID!).
If your name is Bridget, Ben, or Jerry, you can grab yourself a free item from Ben & Jerry’s in Soho on February 14 between 1pm and 11pm. Find it at 74 Wardour Street, W1F 0TE (nearest stations are Tottenham Court Road and Leicester Square).
