The Chelsea seafood spot is on the move
Fishmongers and seafood bar The Sea, The Sea has gained a loyal following from both punters and restaurants alike (it supplies the likes of Ikoyi and KOL), and it’s been such a success that founder Alex Hunter is expanding the biz with a new bistro and fish shop, complete with an outdoor terrace. And he’s only going across Pavilion Road to do it.
The retail offering at the new site will be larger, so as well as house-aged fish, shellfish, and day boat catches on display, there’ll also be a seaweed counter, freshly prepared lunch boxes of sashimi sets and shellfish rolls to grab-and-go, and oven-ready options like miso black cod and Singapore chilli crab. Come evening, the space flips into a ten-seater seafood bar.
There’ll be more room to eat in upstairs in the 40-cover bistro led by Head Chef Nick Marsden (ex-Dovetale, Pitt Cue and The Laughing Heart). His menu will include dishes like:
- smoked eel consommé and horseradish
- pickled Fowey mussels with sunsweet melon and lovage
- oysters with cucumber and apple vinaigrette
- cuttlefish with pickled salsify and cauliflower purée
- confit sea trout with white asparagus and mustard greens
- skate wing with Trombetta courgette, nettle and Gordal olives
- grilled half Cornish lobster with Vin Jaune sabayon and brown butter
- whole plaice with braised punterelle, broad beans and mint
- potato ice cream, preserved spruce and smoked eel
- Okinawa sugar tart with pumpkin seed praline
- chocolate crémeux with blackberry and Assam pepper
Given the seafood-heavy menu, white wines will make up the bulk of the wine list, joined by a selection of reds, oranges and sake. Cocktails offer fun takes on classics, like the gin and spiced tomato Red Snapper and the Pink Peppercorn Negroni.
Speaking about the new opening, founder Alex Hunter says: “It’s been an incredible and rewarding seven years seeing the response to The Sea, The Sea, and now being able to expand the business with this exciting new chapter. I love being in Chelsea, and so when the opportunity to open in a bigger site on Pavilion Road came along, it made perfect sense. The Sea, The Sea has always been a stage to showcase our talented team and ethos of working with ethically sourced seafood direct from the best small boats of our shores”.
Key Information
Opening date | Fri 29th May 2026
Address | 243 Pavilion Road, London, SW1X 0AW
For more information | theseathesea.net










