This month, beauty enthusiasts can look forward to an exciting new event on all things beauty and skincare, right here in London.

Presented by Marie Claire, woman&home, and Who What Wear, The Beauty Show 2024 is the ultimate event for beauty, hair care and skin care lovers.

Taking place at the Business Design Center (BDC) in Islington on Friday 20 September and Saturday 21 September 2024, the two-day event will feature a celebrity line-up, three stages, hundreds of brands to shop, complimentary treatments, and more.

To find out more about The Beauty Show 2024 and how to enter the competition, read on.

Why not miss The Beauty Show

Have you ever dreamed of diving into the world of beauty with an array of experts at your fingertips? If so, The Beauty Show 2024 is your golden ticket.

The two-day experience will include inspirational speaker sessions, express treatment bars and the chance to shop luxury products at special prices from some of the biggest brands in the industry.

Whether you’re a beauty enthusiast or just love a good skincare routine, this is an amazing experience to discover new trends, learn from beauty experts and treat yourself to something special.

  • Celebrity appearances and expert masterclasses: Industry icons such as Michael Douglas, Caroline Hirons and Ruby Hammer will share their insider beauty tips at the event. From mastering mid-life makeup to perfecting your skincare routine, you’ll leave with invaluable knowledge.
  • Free treatments: Enjoy free express treatments at the Who What Wear salon, sponsored by Face the Future, where you can explore some of the latest innovations in the world of beauty. Whether it’s skin care, hair care or make-up, you will have the opportunity to treat yourself to luxurious treatments at no extra cost.
  • Exclusive shopping offers: Hundreds of established beauty brands – including Urban Decay, IT Cosmetics, Sculpted by Aimee, CellDerma and Gatineau – will offer products and deals only available at the show.
  • Ridgeview Sparkling Wine Bar: If you want to relax, the Ridgeview Lounge is available to all regular ticket holders.

Please note that alcohol is only available to people over the age of 18. The beauty salon and its exhibitors follow the “challenge 25 policy” so you may be asked to provide ID when purchasing. Please drink responsibly. Do not drink if you are pregnant.

What happens at the event

But that’s not all, as attendees will be treated to a variety of beauty experiences designed to inspire, educate and pamper, including:

  • Three stages of content: Each stage will offer something different; The Marie Claire Zone will provide engaging live content focusing on the transformative power of beauty, while the Woman and Home Stage, sponsored by Gatineau, will highlight beauty tips for mid-life. Plus, the Main Hair & Beauty Stage, sponsored by UKLASH, is a go-to for celebrity beauty secrets and trending techniques thanks to Nadine Baggott discussing skincare essentials, Michael Douglas on hairstyling secrets and Ateh Jewel on diversity in beauty.
  • Exclusive beauty boxes: Each participant receives a beauty box filled with goodies.
  • Hundreds of brands to explore: Discover some of the latest beauty innovations and trends; shop from brands like K18, Melanin Haircare and Bare Minerals; and enjoy exclusive show discounts that are too good to miss.

Don’t miss it – enter the competition now

In partnership with The Beauty Show, we’re offering 100 My London readers the chance to win a pair of standard tickets to either Friday 20 September or Saturday 21 September 2024* – along with a beauty box worth £189.

These exclusive boxes are packed with brilliant products from brands such as UKLASH, Laura Mercier and Skin Rocks, bringing the total value of each prize pack to around £448.

For your chance to win entry to this exciting event, as well as your very own beauty box of surprises, simply complete the competition form below. The competition ends at 12.00 Wednesday 18 September 2024*.

One hundred winners will be selected at random from all valid entries and will be contacted by email by Future Publishing, promoter of The Beauty Show 2024, by the end of Wednesday, September 18, 2024. If a winner does not respond within 24 hours of being notified, forfeit they prize and another winner will be chosen*.

*Full terms and conditions can be found in the competition form.

To find out more about The Beauty Show 2024, visit the website.

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