SSP Group has appointed Satya-Christophe Menard as the new managing director for Continental Europe.

Menard joins SSP with two decades of experience in the service industry, bringing significant expertise in the food and coffee industry to both the European and North American markets. His most recent role was Director of Outdoor at leading coffee company JDE Peet’s. Before that, he was the global CEO of Sodexo’s schools and universities division and held various management positions in Sodexo’s international operations.

Menard has extensive experience in developing profitable growth strategies for both B2B and B2C companies and leads international and diverse teams, working with colleagues in France, Belgium, Luxembourg, Italy, Spain, Germany, Austria, Switzerland, Norway, Sweden, Denmark, Finland , Estonia and Iceland. He focuses on driving growth and profitability while partnering with customers and brands to deliver market-leading food and beverage offerings.

SSP Group CEO Patrick Coveney said: “Satya’s excellent business acumen and deep, relevant international experience will help us continue to maintain the strong regional and market leadership that is central to our strategy, business model and culture. We are confident that he will make a very valuable contribution to our business and we look forward to we welcome him to the team.

Satya-Christophe Menard said: “I am delighted to be joining SSP as the new CEO of Continental Europe, leading the strategic direction of the region and joining the group’s management team at this exciting time in the company’s journey.

“Continental Europe is SSP’s largest division by sales, operating in approximately 1,200 units and employing nearly 15,000 colleagues(1), and I look forward to working with a diverse team across 14 countries.”

Menard will officially start in his new role on October 14, following the replacement of Jeremy Fennell, the current CEO of Continental Europe. Fennell will move into the role of Group Chief Operating Officer, where he will work with the executive team to strengthen SSP’s capabilities in key areas such as digital and technology, customer experience, commercial operations and supply chain management.

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