Greggs is launching its first champagne bar where customers can pair the finest bottles with a menu of pastries and rolls – and finish off with a signature cocktail.
The High Street Baker’s Bar, which will open in Fenwick’s Newcastle store from October 24 until the end of December, will offer bottles from a £10 glass of Ca’ di Alte Prosecco to a £75 glass of Louis Roederer Cristal – also available of the bottle for £425.
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This year’s menu, created by Fenwick’s head chef Mark Reid in partnership with Greggs, includes a steak bake served with a creamy peppercorn aioli and a sausage, bean and cheese melt accompanied by a Bloody Mary ketchup.
A sausage roll has been revamped with the addition of a hot honey chili sauce.
Champagnes served by the glass or bottle include Bollinger Rose and Laurent Perrier as well as Louis Roederer Cristal.
The menu also offers signature cocktails inspired by Gregg’s sweets, including a yum yum twist, a sweet, sugar-glazed cocktail made with rum and real yum yums, a cream eclair containing vanilla vodka and dark chocolate liqueur, and a non-alcoholic peach Melba cocktail.
The Art Nouveau bar, which seats 16 patrons who can ring vintage, crystal watches to top up, will be open from 11.30am until closing on a reservation basis.
Hannah Squirrell, Customer Director at Greggs, said: “While Champagne and Greggs may not be the most immediate food and drink pairing, following the success and response to our Greggs Bistro last year, we are delighted to be launching the Greggs Champagne Bar at Fenwick.
“Hopefully everyone who visited us last year, and many more, will enjoy the fun and unique experience that has been created and find that a chilled glass of champagne paired with a sausage roll will be the hottest ticket in the Toon for 2024.”
Leo Fenwick, Strategic Partnerships Director at Fenwick, said: “Following the phenomenal success of last year’s Bistro Greggs at Fenwick, we are proud to once again partner with fellow North East icon Greggs, to launch Greggs Champagne Bar at Fenwick, offering a fun and a truly unique customer experience.
“This pop-up reinforces our growing restaurant offering that continues to evolve through unexpected collaborations and new concepts that provide customers with a truly memorable in-store dining experience.”
