It’s no secret that innovation and adaptability will help keep businesses relevant in ever-changing economic and social climates, with the internet continuing to provide great opportunities for establishment, growth, and consistent conversions.
Having a well-rounded presence is key to success, and UK businesses that are leveraging visual content are likely to increase their chances of meeting their goals moving into 2024 and beyond.
Luckily, there’s plenty out there to take advantage of and use, including CapCut – an innovative creative platform boasting a range of free, simple tools to help create visual content easily and quickly.
Create visual content with ease
Nowadays, it’s easier than ever for images and videos to go viral and have a greater impact than written content.
As consumers increasingly look for quick access to information and prioritise entertainment in their downtime, businesses wanting to target the right audiences need to provide visual content that captures attention, tells a story, and evokes emotional responses all at once.
This is where a creative suite can help. A singular portal for photo and video editing, CapCut offers an innovative approach, with AI functionality for ease of use and ultimate creative flair.
CapCut boasts:
- Editable templates for both photos and videos
- A background removal tool
- Cutting, trimming and resizing video editing tools
- Dynamic AI auto-captioning direct from audio
- A library of music and sound effects
- A simplified and diverse approach to multi-track editing
The platform also features a wide range of free photo and video editing tools alongside the creative suite, such as AI portrait generation and a video editor for YouTube.
This means that – once users create a free account – all you need for flawless editing is right there, in one place.
How will creative suites impact UK businesses in 2024?
The main impact of creative suites on UK businesses is likely to be engagement, with better conversions and increased ROI driven by providing high-quality, interesting marketing materials that consumers want to interact with.
Whether business owners want to provide product collages, promotional materials, infographics or downloadable content, leveraging visual content will help boost comprehension and information retention, provoke emotional responses, and even promote credibility.
Plus, opting to take care of content creation in-house as opposed to hiring professional services can help to keep costs low – or negate them entirely with CapCut’s free tools – whilst ensuring that creativity isn’t lost during content creation planning phases and more.
Find out more about CapCut on the website, where you can also download the app.
Some of the services offered by CapCut are offered free of charge, whilst other services require payment before you can use them. Please see the CapCut website for more information about the terms and conditions of usage.
